Becki, I have to agree with you on this issue. I wont touch anything that is plated when buying components for jewelry making; either gold or silver plated. Why waste money on a product that is sub-standard? Once the plate wears off (which only takes a short time to happen), your left with something that could have been purchased for far less than what you originally paid and its not all that nice looking. When I am buying jewelry for myself, I wont touch the plated stuff either.... but then again, I don't usually buy jewelry at Wal-Mart or Nordstrom's and that's usually the caliber of jewelry you are going to get at those places. I've run across some jewelry that was absolutely gorgeous, but I didn't buy it cause it was plated.
My thoughts are - if you use good quality components, your designs are in fashion, and the quality of your work is excellent, then you can sell your product at a price that will still fetch you a nice profit.
However, I do understand exactly what the others are saying about the price differences. A co-worker and myself started making jewelry at the same time. We'd go to the stores together and shop for our components and tell each other what web sites had the best prices. Of course when you first start, you cant imagine paying $12.00 for a sterling silver clasp so you buy that cheaper stuff: base and plated metals, glass, stretchy cord, etc. We both sold our jewelry to the other co-workers almost equally. Some time later, I decided to go all precious metals and precious gems; high quality stuff with the higher price tag to match. No more stretchy cord for me. My co-worker stayed with what she could afford and she did sell much more to the other co-workers than I did but I refused to compromise my standard so I didn't sell as much. Only those who understood the value of sterling and/or precious gems bought from me. But you know, that's ok.... there is a place in this industry for everyone. For those people who can only afford a $10.00 bracelet, they'd buy from her and those who could afford to pay a bit more for better quality would buy from me. Not everyone is willing to spend $45.00 on a bracelet, and I understand that.
I guess what I am trying to say is stick to your guns and don't compromise your standard. As long as there are women on this world, there will always be a jewelry industry. (;-] )
Sterling
I love fused glass pendants. Love them. But not with "silver plated" or "gold plated" bails. Why bother? That stuff is crap to me, mostly because my own body wears off the plating on a bead or finding in no time flat and leaves me with a plain, ugly looking piece of metal.
Don't use them. Real jewelry makers will shun them. Can't sell jewelry for a good price with plated anything (unless you are Nordstrom or one of the big boys who routinely sells crap for big money).
Rant over. Thanks for listening.
Becki