Glade glass air freshener ad

I saw an ad for Glade glass air fresheners last night. While I'm happy they showcased crochet in the ad, I also found it a little offensive. Maybe it's just me, but I felt they were making fun of crochet as well as their competitors' products, since the woman was shown making a cover for the competitors' product. It's nothing definite in the ad, but the overall impression I got is that people who crochet were being stereotyped as less intelligent than other shoppers since she was making a cover for an ugly thing, and she was shown at the end of the ad saying something like "Next week, we'll learn how to make this cover"! BTW, I didn't get a good look at the tree cover shown in the ad, but I don't think it looked poorly done, and neither did the cover shown at the end of the ad, some kind of animal, want to say poultry, but I had been up for 20 hours when I saw the ad.

Is it me, or has anyone else seen this ad and feel the same way?

Leah

Reply to
Leah
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On Sat, 11 Mar 2006 07:47:40 -0700, Leah spewed forth :

I think the point here is that your basic run-of-the-mill air freshener is pretty ugly and you should be willing to go to great lengths to disguise it as something else. I'm looking at the Renuzit Odor Killer air freshener that I keep on a shelf in the closet with the cat boxes. It is your basic beige plastic volcano, neutral certainly but not a "decor" item by any means. Hide that puppy!

Now, if you want to discuss the green acrylic octopus and "happiness sweater" from some retailer's Christmas campaign a couple of years ago...

+++++++++++++

Reply to the list as I do not publish an email address to USENET. This practice has cut my spam by more than 95%. Of course, I did have to abandon a perfectly good email account...

Reply to
Wooly

Yes, I do find the ad offensive. Not all people who knit, crochet, etc are little old ladies who have nothing better to do than worry about how ugly a product is packaged. The most offensive part for me is the end when the actress says " next week we will learn how to make a bunny cover" wrinkles up her nose and makes a disgusting noise. The whole ad perpetuates the stereotype of needle artists. DA

Reply to
DA

Reminds me of an ad that ran a few years ago at Christmas. The bad boys and girls got handmade, low-tech toys. The good ones got computer games. So, handmade=bad in the eyes of the advertising industry.

Reply to
Gallagher

Okay you guys - find the e-mail address for the manufacturer and let them know you won't buy their product because of their stupid ads. I always let them know if I don't like their ad.

Shelagh

Reply to
Shillelagh

I agree. I also felt a little offended when I saw this ad, along with the Kmart ad featuring the homemade (ugly) sweaters. I don't shop at Kmart or use Glade, but I like the idea of writing to them. Why advertisers have to make offending comercials is beyond me.

I am also from the generation that remembers the toilet tissue covers and the air freshener covers that were in my bathroom while growing up. My mother made them along with the potholder vests and ponchos that were so popular in the 60's and 70's. And she was far from that od granny in the comercial.

Makes me wonder if in 20 years or so will people be laughing at our fuzzy scarves, sweaters and felted bags that we make now?

Diane Who just recently found a macrame kit in the attic..............Over, Over, Under, Through....Under, Under, Over, Through Ha!

Reply to
seasidestitcher

Do you remember the bottle covers that were crocheted? The one that sticks in my mind was a Poodle. DA

Reply to
DA

I've seen the ad and didn't find it offensive at all. I figure (like my Mom used to), you have find the humor in things because life is too short not to. *shrug*

I've also seen those types of crocheted and knitted covers at craft sales... some are cute, some are silly looking... but to each his own. I personally don't care if anyone can see my air freshener or not... as long as my house doesn't smell offensive. ;o)

Gemini

Reply to
MRH

Just before Matthew was born, someone put a bunch of stuff into a basket to give me. One of the things was a knitted/crocheted poodle baby powder cover... with the baby powder inside. I thought that was kind of cute and it sat on his dresser for years. It's still around here somewhere. ;o)

Gemini

Reply to
MRH

This probably explains a story my sis just e-mailed me; she was getting her frisbee out of the car and her friend's 12-yr old son who was with her saw a car charger under the frisbee and thought it went WITH the frisbee... "Kid, not everything is electronic nowadays!"

Reply to
spampot

Er, you *remember* tissue covers? I designed, made, and currently use them! Or are you not talking about toilet tissue?

I have cats, and if I want to leave a spare roll around without it getting ripped to shreds, I have to cover it. Plus, if they knock it off the back of the toilet, it stays clean. Designed them for winter, spring, summer, and fall.

Leah

Reply to
Leah

I've made and sold (when I used to go to craft shows) poodle toilet paper covers. Very cute! ;o) We have one that someone gave my Mom years ago too... the base of it looks knitted (in basket weave pattern) and then on top it blooms out into a bouquet of flowers.

I like to keep an extra one or two rolls in covers.

Gem

Reply to
MRH

I have a question?

If those people think our needle work is so ugly,then why is it they want to publish the patterns that other people work so hard at designing .

So a lot more people will learn the craft,Is it just to fill their money bags and then make fun of the people that they made a profit off of .

I don't think that is fair at all..Of course that is my own opinion.

I think it is nice that people of all ages learn the craft ,and to be able to make something that they themselves can be proud of accomplishing something that they will always treasure.

A great stress buster.

Reply to
Stella Fenley

amen to that, Stella! Noreen

Reply to
YarnWright

We may laugh but I recently (in the last few months got a catalogue with a pattern for an air freshener cover. (Might have been Herrschner's-- can't recall at the moment) but it was perfectly serious with several choices. I wonderif the ad folks saw that and took off....

I don;t feel insulted by the ad. It reminds me of the kind of local stuff you could find on public TV stations (now PBS) when I was a kid before there was cable and daytime "educational TV" was stuff like "Learn French" and "Science Experiments" for school kids, and the occasional cooking or gardening or craft show for mom. Everything in one set, bad lighting, black and white, a host/hostess who explained everything as though the audience consisted of 5 year olds. But we thought it was cool you could watch TV in school sometimes...even it if WAS "educational"

It took me a few watchings to realize that that "Crochet Today" sigh was actually crocheted itself. Pretty cool I thought.

EJ

Reply to
Eva

It's not just you, Leah. I feel the same way.

Higs, Katherine

Reply to
Katherine

Yep... I feel the same. I can find a whole lot of other things to be offended by rather than something that looks like a "how to" show that used to be on TV years ago. I just find those types of commercials (when I pay attention at all... I usually tune out commercials and just don't hear them if I've seen them a few times aready) silly and slightly amusing... but definitely not offensive to me. Like I said previously, I tend to be like my Mom and look for the humor in most things. But, to each his/her own!

Gemini

Reply to
MRH

Well, just look at it this way, this may be a boon for needle artists just like the Northern Quilters ad was for quilters!!! Now if we can just get them to adjust the ads to show us as the up-to-date people we really are! After all, we are on COMPUTERS!!

Can you see that little old lady on a computer in a chat room? Now THAT is a scary thought, but then again, you never know!

Ann in MD

Leah wrote:

Reply to
ann

What??? You mean you didn't recognize ?__? LOL Noreen

Reply to
YarnWright

What was that you said, Noreen? YOU? Was that YOU on that commercial?!? I'll have to have a closer look! muhahahaha

Gemini

- ducking behind a towel because Noreen waves her coffee cup around in the air a lot!

Reply to
MRH

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